How Tze 浩知

First of all, it has to do with the name itself. If you know the meaning behind the name, and you learn about psychology, you have had half of the idea. Nike literally means victory in Greek mythology. It was a goddess who embodied triumph. While Nike started up its business selling sneakers, it reasonably hit the tipping point when the strong and sticky message which has a direct impact on human’s subconscious worn by top athletes and runners. When the gold medalist in Olympic tells the world,” Nike sneakers have brought me to the new level of mastery and achievement, Goddess of Victory of Greek was standing by my side. ” Imagine the impact it would then brought to the end market. *We will cover the topic tipping point sooner than later but if you can’t wait to discover the secret of how a message spreads uncontrollably, read The Tipping Point by Malcom Gladwell. You can get it at MPH or any other big book shop bestseller section. A book which the content alone worth multi-million do...

To master the mind game, it is vital for you to take in words and think critically, I have just said THINK CRITICALLY so you’re not a “spoon-feedee” ( as in payer and payee. You know what I mean. ) Let’s play a little psychology game here in #1 brand success case study. You’re not playing the game with me right here right now but in your lunch time later on, and you’re going to play with strangers. This is a very simple yet fun game which exposes you to how magnificent Nike is. Yes, you certainly know how magnificent it is, but you don’t have the clearest idea how big it is yet. Besides, this game trains you a little in the sense that it helps strengthen your guts whereby successful entrepreneurs use this trait in them to pull things off quicker than ordinary and conventional business men. Conventional here would mean those who open a shop, and sit there waiting for customers to come. Everyone knows how to do the type of business which investors dump money in and do nothing but wait. ...