What came first, the cell phone or cash flow?
(How the cash flow game is played in real life Example I)
The answer, of course, is cash flow.
There would never have been a cell phone without cash flow-no matter how useful one is.
Cash flow is the single driving force behind innovation.
Once investors realized the opportunity cell phones presented for cash flow, money was raised for the development of a global cell phone network.
Without the opportunity to produce cash flow, no one would have been interested in developing the network.
Every time you use your cell phone, cash flows from your wallet to the wallets of the cell phone businesses. They are in the cell phone business, but the name of the game is cash flow.
Today, there are many great products, services, or businesses that could save the world, but without cash flowing from the consumer to the rich, those products or businesses are not funded.
If you are going to launch a new product or start a new business, you must be very aware of cash flow.
If your business only provides enough cash flow for you, chances are that your business will not attract investors or grow.
Related: Cash Flow
