Hamster Combat Case Study

Web3 Project Reference - Hamster Combat

1. Hamster Kombat creators: marketing geniuses or modern satirists? (June 29, 2024)

2. Hamster Kombat destined for Guinness World Record? (June 28, 2024)

It's all about strategic planning and tactical execution. 

Connect the dots successfully and you get a dragon image.

#GameFi 

Virtual Currency & Socmed Followers

The currency is virtual, but the social media followers are real.

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Hamster Kombat creators: marketing geniuses or modern satirists? (June 29, 2024)

The currency is virtual, but the social media followers are real.

The result? 

  • 47.4 million Telegram subscribers, 
  • 30 million on YouTube, and 
  • 10.8 million on Twitter  

in just over three months.

Importantly, the game creators don't ask players to invest money; all they want is players' time and engagement in activities

Therefore, it's challenging to accuse the game creators of deceit. Perhaps it's largely due to this that people feel secure and become engrossed in the game.

On the other hand, is what they’re doing really so wrong? 

They’ve essentially taken people who are already spending time on casual games and offered them a chance to do the same thing with the added possibility of earning money. 

It’s brilliantly simple.

Let’s take a step back from the game and consider 

the concept of exchanging people's time for potential income.

  • What if there is a way to get money without relying on the state treasury? 
  • What if we could create a mechanism where businesses are willing to pay for the most straightforward actions? 
  • What if these clicker games are a concept of an alternative UBI?

To Be or Not To Be [a hamster]

https://cointelegraph.com/news/hamster-kombat-creators-marketing-geniuses-or-modern-satirists



Hamster Kombat destined for Guinness World Record? (June 28, 2024)

In the tech world, hitting 150 million users is an exclusive milestone. 

It took Pokémon GO, a 2016 augmented reality mobile game, 33 days to get to 150 million users.

Threads, Instagram’s rival to X, hit the mark in just six days.

Games like Hamster Kombat are reinventing the approach to play-to-earn games:

“This is exciting and powerful. It shows how things move in this industry with the network effect of Web3. In weeks or months, they grow to unbelievable scales.”

The game’s goal, whether through diligent tapping or strategic management, is to earn as many virtual coins or points as possible.

These games are booming in popularity on Telegram because they leverage the Telegram app’s massive social graph to onboard millions of users in an incredibly short time frame.

Hamster Kombat’s in-game mechanics are intrinsically linked to its YouTube content and social media platforms. As a result, its YouTube page alone is outpacing the subscription numbers of Mr Beast, the platform’s most subscribed-to channel globally.

The team has applied for a Guinness World Record as the first YouTube channel to gain over 10 million subscribers in one week (six days, 13 hours, and 15 minutes), among other subscriber-related milestones.

A YouTube expert told Cointelegraph that Hamster Kombat is currently earning $11 per 1,000 views in advertising revenue from its YouTube channel.

The channel has racked up an average of 21 million views per day over the past two weeks. This equates to $230,000 daily ad revenue payouts over the past 14 days.

What is Hamster Kombat?

https://cointelegraph.com/news/hamster-kombat-guinness-world-record-200m-users


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